How to enjoy Vogue Festival 2019 as a Vogue VIP


From Thursday October 17 to Saturday October 19, Vogue Festival is returning to Adelaide’s Rundle Mall with its biggest and best event yet, meaning you’re going to want to enjoy the extravaganza as a Vogue VIP.

To do so, all you have to do is register for a Vogue VIP subscription online here, or purchase your must-have membership at the VIP Concierge desk located at the Vogue Festival Bar, which will be situated next to the Malls Balls. Open from 12pm to 8pm on Friday October 18 and 10am to 4pm on Saturday October 19, there’s no excuse not to stop by.

As a Vogue VIP, you’ll be invited into the Vogue Festival Bar for a complimentary glass of Seppeltsfield wine for you and a friend, as well as food by Out in the Paddock. On top of that, you’ll also go into the running to win a $1,000 shopping spree – the offer is open for a limited time only, so be sure to make the most of it here.

If you’re one of the first 250 subscribers to attend Vogue Festival, presented by Vogue Australia in partnership with Rundle Mall, the City of Adelaide and the South Australian Tourism Commission, you’ll also be presented with a limited-edition The Daily Edited tote bag, which you can personalise for free at The Daily Edited counter in David Jones, Adelaide Central Plaza.

Inside The Daily Edited tote bag, you can expect to see prizes and gifts from the likes of Max Factor, Mugler, Moschino, Versace, Schwarzkopf Professional, Neutrogena and Thank You, so be sure to pick yours up from the VIP Concierge desk by the Malls Balls. What’s not to love?

Once you’re all set, make your way around Rundle Mall and Rundle Street to redeem in-store offers and store-wide discounts from over 150 stores, enjoy countless interactive activations and pop-up stores, and take part in fashion parades, street parties and exclusive events.