Best Fashion Products 2021: 25 Fashion Products Readers Loved –


The things we buy have a lot to say about who we are and who we’ve been. Alone, they’re a window into personal style; across wardrobes, they’re a snapshot of the trends, designers, and movements that shape fashion at large. Case in point: the top 25 fashion products BAZAAR readers added to cart this year.

Some of your best-sellers reflected 2021’s inescapable trends; others were editors’ hidden Amazon gems that became your go-to’s. Whether you were shopping for timeless essentials–like the best everyday earring and the reliable work bag—or a seasonal designer treat, one thing was consistent: You wanted the best of the best. Look back on what you loved most, and gear up for a new year to be spent in style, with the 25 fashion products BAZAAR readers couldn’t stop shopping in 2021.

Gabbi Bag

JW Pei

Now 15% off

Just like Emily Ratajkowski, Hailey Bieber, and thousands of women around the world, you were all about JW Pei’s croissant bag. Co-founder Stephanie Li had a few theories about the bag’s breakout year: “It’s very minimal and never too showy, but at the same time you can have fun with so many different colors,” she told in July. Five months later, we’re still carrying this little bag everywhere.

Woolen Coat

Shopping from our list of the best plus-size brands took you to Mango’s new extended size assortment and a longline coat ready to top all your fall and winter outfits.

Striped Cashmere Maxi Dress

“Cozy need not mean lacking polish,” we wrote in a guide to fall 2021’s best trends. You took our words to heart and made Chloé’s dress your fall uniform along the way.

Mary Cotton Rib Tights For Women


Now 15% off

A cold-weather staple you ordered in bulk. You truly can never have too many pairs of tights

Baroque Shell Pearl Drop Earring

Janis by Janis Savitt

24/7 Perfect Coverage Bra

Our first recommendation for bras for big busts, your most-ordered bra of the year. It’s got more than 26,000 reviews backing its supportive and comfortable, yet appealing design. 

Hustler High Waist Ankle Flare Jeans

A lot of jeans made their way to your carts this year, from cult favorite Madewell pairs to designer-recommended styles. But the denim you wanted most was Mother’s Hustler jean with a subtle kick flare. 

Phoebe Slipper

For lounging at homebase, readers latched on to slippers that Rachel Zoe called her “go-to house shoe.” Why she loves them? “It’s the best blend of comfort and style,” Zoe says. You seemed to agree.

The Mini Venice Bag

DeMellier London

Meghan Markle, Duchess of Sussex, continues to have an outsize influence on our wardrobes. With fewer public engagements to anticipate in 2021, readers came back to the DeMellier bag she carried for a royal engagement in 2018. We hereby call it a new classic. 

The Santorini Maillot

Hatch Maternity

Maternity swimsuits aren’t the easiest item to shop for, especially online. Readers found everything they needed in Hatch’s Santorini suit, from a sleek V-back silhouette to a flexible and soft ribbed fabric for accommodating bumps of all sizes.

Chain Changing Bag

Meanwhile, new parents were ready to splurge on designer diaper bags and Givenchy’s nylon logo bag topped their wish lists. It comes with a terry lined changing pad and covert side pockets for toting baby bottles–all the flourishes you expect of a top-notch diaper bag.

Engravable Bar Bracelet

Customized Letter Initial Baseball Hat

I&W Hatgear

“It’s a little bit of an inside fashion joke,” digital fashion director Kerry Pieri said of her favorite Amazon buy, “but this hat has actually become a near daily go-to.” By the end of the year, readers fully agreed.

Perfect Boyfriend Shirt


Oversized button down shirts made getting dressed again that much more appealing. And of the many Oxford shirts we paired with matching shorts or tailored denim, Summersalt’s boyfriend top in sizes XS–2X was your absolute favorite.

Classic All You Bra

We searched high and low for the best bras for small breasts this year. Of the 15+ styles backed by user reviews and editor recommendations, Pepper’s bra with shallow cups was the best fit.

Bastien Sweater

For a year of yo-yoing between loungewear and workwear, La Ligne’s reader-favorited polo sweater pulled double duty. 

Turnlock Backpack

Coach’s signature turnlock and silky smooth fabric made for a grown-up backpack you couldn’t wait to carry. 

Align Pant

Our editors have tested and recommended all kinds of leggings over the past year, from fleece-lined to stirrup. Readers kept coming back to a classic: Lululemon’s buttery soft Align pant. If basic black is already yours, Lululemon has 26 more prints and colors to consider.

Allyn Leather Tote

Dagne Dover

No matter where (or whether) you commuted in 2021, you wanted elevated and organized laptop totes. Dagne Dover’s Allyn tote, with compartments tailored to everything from water bottles to pens to iPads, more than met the requirements.

Mini Pavé Huggie

Of all the everyday earrings we gathered from jewelry experts, readers were most excited to bring these dainty huggie earrings into daily rotation. We see the appeal: They’re sparkly enough to hang alone but small enough to complement a full earscape.

Bambi Polo Neck Ribbed Sweater

Even more evidence 2021 was the year of the polo sweater. Nanushka’s relaxed collar and slightly oversized fit made it a best-seller.

Leisure Veles Turtleneck

You asked for a sleek layer under sweaters and over bralettes. Max Mara answered with this sleek, semi-sheer top.

System Tote

Work bag, diaper bag, or extra-roomy everyday purse? This customizable tote by Cuyana won over readers by doing it all.

Gold Rush Puffer

When it came to winter outerwear, BAZAAR readers wanted a lightweight jacket that can still handle the heaviest snow. Alo Yoga’s cropped puffer jacket rose to the top. 

8″ High Waist Biker Shorts

We’ve long known bike shorts are so much more than a workout essential. But Baleaf’s pair was a favorite among our favorite fitness gear on Amazon, with an average rating of 4.3 stars from more than 70,000 reviews—and pockets big enough to hold your phone through any low-intensity activity. 

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